Oracle Hospitality Introduces New Data Science Cloud Services to Help Food & Beverage Operators Optimize Every Sale
Expert Analysis and Machine Learning Enable Improved Menu Optimization and Greater Cost and Inventory Control
Redwood Shores, Calif.—Aug 1, 2017
Empowering food and beverage operators to convert data into profit, Oracle Hospitality today announced Data Science Cloud Services. With the new services, food and beverage operators gain the ability to analyze key information such as sales, guest, marketing and staff performance data at unprecedented speed – generating insights that lead directly to actionable measures that improve their top and bottom lines.
The suite includes two cloud-driven offerings – Oracle Hospitality Menu Recommendations Cloud Service and Oracle Hospitality Adaptive Forecasts Cloud Service – currently available to operators worldwide, enabling them to improve up-sell and cross-sell opportunities, and optimize operations, respectively.
The new Data Science Cloud Services bring Oracle’s renowned machine learning and data-analytics expertise specifically to the food and beverage industry. This, combined with years of hospitality industry knowledge, delivers quick wins for operators, while saving them the significant expense of having to hire their own analysts and invest in a data processing infrastructure. In addition to Oracle technology, Data Science delivers the support of a team of leading data scientists, database engineers and experienced hospitality consultants.
“Margins are being squeezed in hospitality like never before,” said Mike Webster, Senior Vice President and General Manager, Oracle Hospitality. “Labor and food costs are increasing, and competition for the dining dollar is high. With our Data Science Cloud Services, we are giving our customers the ability to be as profitable as possible, by helping them pinpoint cost-savings in each location while optimizing every single sales opportunity to deliver revenue growth.”
Making Every Sale Count with Oracle Hospitality Menu Recommendations Cloud Service
Oracle Hospitality Menu Recommendations Cloud Service allows food and beverage operators with multiple locations to evaluate their menus and identify enhancements to maximize every sales opportunity. The Data Science service can seek the best possible up-sell or cross-sell options by location or time of day, with recommendations dynamically updating based on customer behavior. Assumptions around cross-sells and up-sells can be analyzed, leading to better understanding of guest behavior and preferences.
Speed to value is accelerated, thanks to integration between the Data Science service and the Oracle Hospitality technology platform. Recommendations are available at point-of-service terminals and displayed as localized cross-sells or timed up-sells. Such simplicity enables staff to optimize sales and serve guests without delay or confusion.
Predicting Stock and Labor Needs with Oracle Hospitality Adaptive Forecasts Cloud Service
Oracle Hospitality Adaptive Forecasts lets operators better predict stock and labor needs at every location. The service creates a single forecast by item, location and day part, and factors in weather, events, time of day, day of the week and Net Promoter scores. Such forecasting maintains appropriate levels of inventory and staffing in all business scenarios, helping store managers minimize wasted inventory, lower labor costs and, most importantly, ensure an exceptional guest experience.
For Oracle Hospitality customers, these Advanced Science Cloud Services complement the self-service data access and reporting solutions that are already available, including the InMotion mobile app that provides real-time access to restaurant KPIs and the Reporting and Analytics 9.0 service that was launched in April 2017.
About Oracle Hospitality
Oracle Hospitality brings 35 years of experience in providing technology solutions to food and beverage operators. We provide hardware, software, and services that allow our customers to deliver exceptional guest experiences while maximizing profitability. Our solutions include integrated point-of-sale, loyalty, reporting and analytics, inventory and labor management, all delivered from the cloud to lower IT cost and maximize business agility.
For more information about Oracle Hospitality, please visit www.Oracle.com/Hospitality
The Oracle Cloud offers complete SaaS application suites for ERP, HCM and CX, plus best-in-class database Platform as a Service (PaaS) and Infrastructure as a Service (IaaS) from data centers throughout the Americas, Europe and Asia. For more information about Oracle (NYSE:ORCL), please visit us at www.oracle.com.
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Source: Oracle Database