In today’s data-driven world, companies are increasingly looking to the cloud to reduce their infrastructure and administrative costs and provide the on-demand scalability to match their customers’ ever-changing requirementswithout sacrificing security, reliability, or cost. Customers who choose Azure for their SQL Server workloads may initially opt for a straightforward “lift and shift” to virtual machines (VMs)a great first step, but where do you go from there? Now more than ever, I get questions from customers asking for my advice on subjects ranging from squeezing more performance out of VMs to moving workloads to fully managed database services with near-limitless scalability and intelligent performance. To help answer these questions and much more, we are hosting the Azure SQL digital event: Innovate Today with Azure SQL on May 4, 10:00 AM Pacific Time. During this hour-long virtual event, you’ll join Rohan Kumar, Corporate Vice President Azure Data, myself, and a full team of Azure SQL experts to learn how to build an effective cloud database management strategy that responds to today’s changing business requirements and tomorrow’s opportunities. You will have access to on-demand content to help you further modernize and innovate on Azure SQL. You will also hear first-hand experiences and best practices from customers who have become expert Azure SQL users. During this event, you will: Learn how to build intelligent apps across your data workloads using the latest digital innovations from Azure SQL and attend on-demand sessions on topics like infrastructure as a service (IaaS) to platform as a service (PaaS) migration, streamlining app development with integrated services, and building IoT solutions on Azure SQL Edge. Watch Microsoft minimum viable product (MVP) and Microsoft engineering-led technical demonstrations of Azure SQL features, including serverless computing, Hyperscale, Azure Defender for SQL, and VM performance optimization. Hear from real customers about how they are transforming their organizations using Azure SQL right now. Get answers to your questions from a panel of Azure SQL subject-matter experts. If that’s not enough, you’ll also have the opportunity to earn points while you learn during this event, automatically entering eligible participants into a drawing for exciting prizes (official rules). Register today for the Azure SQL Digital Event by signing up now at the Azure SQL digital event page
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